Open enrolment is the period when employees can review, update, or make changes to their group benefits plans. Outside of this window, changes are usually limited to life events such as marriage, the birth of a child, or other qualifying circumstances. This structured timeframe helps both employees and employers stay organized while allowing insurance providers to administer plans efficiently.
Timing Makes Fall Ideal
Fall is strategically chosen for open enrolment because it allows employers to finalize benefits before the start of the new calendar year. This timing aligns coverage with payroll and budgets while giving employees the opportunity to reflect on their health, wellness, and financial priorities for the year ahead. Seasonal reminders like flu shots, wellness checkups, and holiday planning make fall a natural period for employees to evaluate their coverage needs.
What Employees Can Do During Open Enrolment
During open enrolment, employees have the opportunity to review their current benefits and make adjustments as needed. They can change health coverage, dental and vision plans, life insurance, disability coverage, and wellness program options. It’s also the time to update dependent information, add or remove family members, and select voluntary benefits that fit their personal situation.
Employers can use this period to highlight new offerings such as mental health supports, virtual care options, or wellness spending accounts, ensuring employees understand all the resources available to them.
Opportunities for Employers
For HR teams and business leaders, open enrolment is more than just a paperwork exercise. It’s an opportunity to assess whether current benefits plans meet both company budgets and employee needs. Reviewing utilization trends, identifying gaps in coverage, and considering new offerings can help improve engagement and satisfaction. Clear communication is key, whether through webinars, informational guides, or one-on-one consultations with brokers.
Supporting Retention and Employee Satisfaction
Open enrolment also plays a critical role in employee retention and morale. Providing a structured window for employees to optimize their benefits demonstrates that their well-being is valued. Employees who understand and feel confident in their coverage are more likely to be satisfied, engaged, and loyal. Reducing confusion and frustration during this process strengthens workplace culture and fosters long-term commitment.
Preparing for a Successful Open Enrolment
Ultimately, fall is open enrolment season because it balances operational efficiency with employee empowerment. Employers who approach this period proactively – reviewing plans, communicating clearly, and guiding their team through decisions – can ensure employees enter the new year well-informed and well-protected.
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If you’re an employer looking to make the most of your group benefits open enrolment this fall, connect with a broker to review your options, highlight new offerings, and guide your team through the process. Preparation now leads to greater engagement, satisfaction, and peace of mind for everyone involved.



